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For many within the dental industry, branding their practice generally means creating a catchy logo and making a continued promise to provide patients with outstanding service and care. However, branding isn’t just a practice for large, multinational brands. Health care providers like dental practices need to put time and energy into building their brand if…

No matter what type of dental software programs they run, dental practices everywhere have adjusted how they communicate with patients now that offices have reopened following mandatory shutdowns. Simply programming your practice management system to send out text reminders of appointments and requests for scheduling won’t cut it anymore. Dentists need to show they’re concerned…

As you begin the process of reopening your practice, you’ll soon realize that it will take more than simply welcoming back your dental office manager and accompanying crew to get things started. You’ll need to adjust to the new normal and consider what policies and procedures you’ll need to implement in order to keep yourself,…

For many dental office managers, running a successful social media campaign ranks as one of the trickiest parts of the job. Social media platforms offer businesses an ideal way to better connect to their customers through special offers, promotions, and establishing personal connections. However, many in the medical field fail to see how social media…

You can never underestimate the importance of teamwork when it comes to running a successful dental practice. While many dental office management systems place a premium on creating a dynamic team structure, patients will quickly judge for themselves whether a practice runs like a well-oiled machine or if it sputters due to dysfunction and disorganization.…